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AI Act 2026: What Your Company Needs to Review Starting August 2

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AI Bots: Limit, Block or Ignore

Did you know that nearly half of your website visitors might not be human? This [...]

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Business Development and technology web

Accessibility in digital applications

Digital accessibility has become an essential factor in modern application development. In addition to improving [...]

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Digital Marketing Trends

Online Visibility Strategies to Attract Traffic and Generate Customers

Having a published digital project does not guarantee that it will be visible. After the [...]

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Web analytics

Digital Monitoring and Reporting After the Launch of a Digital Project

Publishing a digital project does not guarantee that it is functioning as it should. Without [...]

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web

Web maintenance: the key to digital security, stability, and performance

A digital project does not end when it is published. From that moment on, web [...]

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Business web Web analytics

How to Perform Quality Control During the Development of Your Digital Projects

Quality Assurance (QA) in digital projects is the process that continuously verifies that an application [...]

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Digital Marketing Trends

Ads in ChatGPT, but not in Gemini: the beginning of clickless marketing (and new biases)

For years, Sam Altman publicly argued that introducing advertising into ChatGPT would be a clear [...]

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Business Development and technology web

SEO Migration: How to Avoid Losing Rankings During a Website Change

An SEO migration is the process through which significant changes to a website are managed [...]

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Web analytics Development and technology web

Post-Publication SEO: How to Improve Online Visibility Once Your Website Is Live

Publishing a website is not the end of SEO work, but the beginning of one [...]

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SEO Migration: How to Avoid Losing Rankings When Redesigning Your Website

An SEO migration is the process through which significant changes to a website are managed [...]

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Web application security: how to shield your project against cyber threats

Web application security cannot be a last-minute addition: it is the foundation on which any [...]

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System Integration or How to Connect Your Digital Project with the World

System integration is the process that allows you to connect your digital project with other [...]

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News eCommerce eCommerce News web web

Agile Development vs. Waterfall: the two ways to make a digital project a reality

Taking a digital project from the idea to its launch involves making a chain of [...]

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Proofs of Concept (PoC): what are they and why shouldn’t you skip them in the development of your digital project?

Proofs of concept (PoC) are the set of actions aimed at validating the real viability [...]

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eCommerce News web

Hosting i domini web: una elecció més important del que creus en el teu projecte digital

Choosing the right hosting service and web domain is far more than a technical step [...]

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eCommerce News web

Guide to Choosing the Ideal Technology Platform for Your Digital Projects

A technology platform is a tool that allows you to design, develop, and maintain any [...]

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Everything a Good Graphic Design Should Have for the Success of a Digital Project

Design is a key element in any digital project, as it connects brands, products, and [...]

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eCommerce News web

Planning a Digital Project: The Key to Ensuring Success from the Start

The success of a digital project does not depend solely on a good idea or [...]

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What Functional Analysis of a Web Project Is and Why It Is Key to Its Success

If you are working on the development of a digital project, functional analysis is something [...]

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Without Web Analytics, There Is No Strategy: Much More Than Numbers, the Foundation of Every Successful Digital Project

Cada clic, cada visita y cada interacción cuentan en el mundo digital. Pero, sobre todo, [...]

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News eCommerce eCommerce News web web

SEO Validation: The Underestimated Step in Every Web Project That’s Key to Gaining Visibility

When developing a web project, most of the attention tends to focus on design, user [...]

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News eCommerce eCommerce News web web

UX/UI Design: what it is, why it matters and tips for successful implementation

In our article about content architecture, we discussed the importance of organizing, structuring, and prioritizing [...]

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Business Digital Marketing eCommerce News web

Everything you need to know about web content architecture: why it is important and how to develop it

Web content architecture consists of organizing, structuring, and hierarchizing information within a website or digital [...]

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Business Digital Marketing eCommerce News web

The 4 key factors that are often overlooked when developing a digital project

In the process of developing a digital project, it is often a mistake to move [...]

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News eCommerce web

This is how you can include Artificial Intelligence in digital projects to improve the user experience

Artificial Intelligence is a very powerful and tremendously useful tool in digital projects, which is [...]

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eCommerce News web

Omnichannel digital marketing plan: what it is and how to develop it

As you already know, users do not interact with brands through a single digital channel [...]

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eCommerce News web

How to conduct a digital competitor analysis in the early stages of your project to differentiate yourself in your sector

Digital competitor analysis is one of the 25 pillars of a successful digital project and [...]

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eCommerce News web

Definition of objectives: the first step of a successful digital project

Do you want to bring your digital project to life but don’t know where to [...]

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eCommerce News web

From Excel to Success: How Pukkas Led the Digital Transformation of a Cake Shop and Automated Over 100,000 Orders

Luna&Wanda, the stars of this story, were facing the same challenge as many online businesses: [...]

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Development and technology Digital Marketing Business News

Digital advertising beyond traditional channels: stop relying solely on Google, Meta, TikTok or LinkedIn Ads

Channels such as Google, Meta, TikTok or LinkedIn Ads have been and continue to be [...]

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Digital Marketing eCommerce News web

Is Your Brand Visible to Google AI? How to Know if Google’s AI Shows You in Search Results

Google AI Overview is the first section we now see at the top of the [...]

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Development and technology Digital Marketing eCommerce eCommerce News web

UX / UI Emotional Design: the reason your online store isn’t converting (yet)

Based on our experience helping many brands improve their UX design, in this article, we [...]

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Business Development and technology Digital Marketing eCommerce eCommerce News web

How to Have Your Content Visible in the Age of Google AI Overview

Artificial Intelligence is advancing rapidly, and its impact on the digital marketing sector is enormous: [...]

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Business Development and technology Digital Marketing eCommerce eCommerce News web

Everything you need to know about the 4 key KPIs in digital marketing to improve your online impact.

When it comes to digital marketing, it’s best to leave intuition and assumptions aside and [...]

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Business Development and technology Digital Marketing eCommerce News web

Why is your website losing customers? 5 common failures in web design (UX)

Based on our experience helping many brands improve their UX design, in this article, we [...]

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Business Development and technology Digital Marketing eCommerce eCommerce News web

Success Case: Ecommerce Breaks Barriers and Boosts Sales by 400% with Pukkas

Marine Business is a prime example of how a business with a strong offline presence [...]

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Business Development and technology Digital Marketing web

How to Rank on Google: SEO Strategies to Improve Your Visibility

Discover how to improve your ranking on Google and avoid errors that limit organic traffic.

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How to sell on TikTok if you are an eCommerce

TikTok is not just a platform for fun viral videos and catchy dances. It has [...]

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Business Digital Marketing News

How to Leverage Google Merchant Center Reviews to Boost Your Online Business

In the world of e-commerce, where competition is fierce, standing out is not just an [...]

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Business Digital Marketing News

Which Digital Marketing Services to Hire?

Digital marketing is an essential part of your business strategy. We are in an era [...]

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Business Digital Marketing News

Digital Transformation for SMEs with the Kit Consulting

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Business Digital Marketing News

The AI Revolution in the Ecommerce Shopping Experience

Generative AI is redefining the Ecommerce landscape, introducing an era of personalization that promises to [...]

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Business Digital Marketing News

Digital Transformation for SMEs with the Kit Consulting

In today’s digital era, digital transformation has become an imperative necessity for small and medium-sized [...]

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Business Digital Marketing News

CPC in 2024: How to Optimize Costs and Maximize Conversions in Online Advertising

In this article, we will explore the factors that influence the cost of advertising, highlighting [...]

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Business Development and technology Digital Marketing eCommerce News

Digital Marketing Trends for 2024

In the dynamic digital marketing landscape of 2024, digital marketing strategies are constantly evolving to [...]

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Business Development and technology Digital Marketing eCommerce News

Global passport: real-time translation

Imagine a business world where everyone speaks different languages, yet everyone understands each other perfectly. [...]

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Business Development and technology Digital Marketing eCommerce

Dominate Black Friday 2023: strategies to optimize your e-commerce

Black Friday 2023 is coming up, and it's time to get ready for the biggest [...]

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Amazon Business Development and technology Digital Marketing News Trends

Amazon Prime Day is Coming: Take the Opportunity to Boost Your Sales

Amazon's Prime Day, a day of exclusive offers for its Prime members, has achieved in [...]

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Business Development and technology Digital Marketing News Trends

The new Advantage+ ads: the end of free stores on Instagram and Facebook?

It seems that the end of Meta, Instagram and Facebook stores is here. As of [...]

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Development and technology Digital Marketing News Trends

Artificial Intelligence: an ally for your customer service

More and more companies are implementing this technology and have turned it into their ally, [...]

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Digital Marketing Trends Web analytics

The new Google Analytics 4 is here!

Many of you reading this article are probably familiar with the term "Boomer". But for [...]

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Business Development and technology News

Gamification as an attraction tool

Marketing gamification is the application of video game mechanics to engage consumers, increase loyalty and [...]

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Business Digital Marketing eCommerce

How to make your passwords more secure?

If you think about the passwords you use, do you think they are easy to [...]

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