Category Archives: Development and technology

Digital Marketing Trends for 2024

In the dynamic digital marketing landscape of 2024, digital marketing strategies are constantly evolving to adapt to changing consumer demands and emerging technologies.

Therefore, in this article we will introduce you to the main trends that are coming for this coming year 2024.

Global passport: real-time translation

Imagine a business world where everyone speaks different languages, yet everyone understands each other perfectly. Welcome to the real-time translation revolution, your passport to a new level of effective global communication. In an increasingly interconnected world, effective communication is essential for business success. However, language barriers often hinder smooth and meaningful conversations.

Dominate Black Friday 2023: strategies to optimize your e-commerce

Black Friday 2023 is coming up, and it’s time to get ready for the biggest shopping event of the year. This global event is a great opportunity for ecommerce companies to focus their strategy and focus on the customer. The point is that brands must adapt quickly to the demands of discerning consumers.

In this article, we’ll introduce you to some strategies you can follow to dominate Black Friday and make the most of this shopping season. Set yourself up for success with our ultimate checklist.
The U.S. giant already warned in its latest press release about the changes in how it has changed the configuration of its catalogs. Below is a list of functions that are no longer available.

Amazon Prime Day is Coming: Take the Opportunity to Boost Your Sales

Amazon’s Prime Day, a day of exclusive offers for its Prime members, has achieved in its previous editions to record higher sales than such important dates as Black Friday or Cyber Monday. If you are a seller on this platform, you cannot miss the opportunity that this event represents.
The U.S. giant already warned in its latest press release about the changes in how it has changed the configuration of its catalogs. Below is a list of functions that are no longer available.

The new Advantage+ ads: the end of free stores on Instagram and Facebook?

It seems that the end of Meta, Instagram and Facebook stores is here. As of the last quarter of 2023, this service is no longer active in the European Economic Area, the United Kingdom or Switzerland. The in-store experience has changed and will focus more on driving product discovery through the new Advantage+ campaigns.

The U.S. giant already warned in its latest press release about the changes in how it has changed the configuration of its catalogs. Below is a list of functions that are no longer available.

Artificial Intelligence: an ally for your customer service

More and more companies are implementing this technology and have turned it into their ally, because it allows them to offer a better service to their current and potential customers. Here we explain why artificial intelligence can be of great help to your business and how you can make the most of its potential.